V20N12022
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Keywords

Social
Media
Reading
Reviews
Influence
YouTube
Instagram
TikTok
Network

How to Cite

Reddan, B. (2022). Social reading cultures on BookTube, Bookstagram, and BookTok. Synergy, 20(1). Retrieved from https://www.slav.vic.edu.au/index.php/Synergy/article/view/597

Abstract

What opportunities do readers have to engage with books on the digital social media platforms YouTube, Instagram, and TikTok? As part of an ARC-funded project investigating how Australian teenagers choose leisure reading material, we are mapping the digital ecology of teen reading in Australia. One aspect of this mapping is to examine the reading practices and book talk in the digital reading communities on online social media networks. In this article Bronwyn Reddan examines the fascinating development of different social reading cultures on BookTube, Bookstagram, and BookTok.

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